FLEX
Coaches training clients on the strength floor of a FLEX facility in Washington, DC

Build Your Wellness Business.

Premium fitness, wellness and treatment space — with full autonomy over your programming, schedule and rates.

7,200Personal Training Sessions Hosted Annually
2,500+Group Classes Held Annually
32,000Square Feet Operated
7Locations

What FLEX is

Your business needs space. It doesn't need a lease.

FLEX gives wellness professionals premium, ready-to-use facilities to train clients, host classes, treat patients and build communities. We handle the physical infrastructure. You handle your clients and your business — with full autonomy over your programming, your schedule and your rates.

How it works

Your business. Without the overhead.

Your clients and members pay you directly.
You pay FLEX rent.

  1. Find Your Space

    Training floor, studio, treatment room or recovery — at the location closest to your clients.

  2. Build Your Schedule

    You keep the autonomy: your hours, your programming, your pricing. Access the space when your business needs it.

  3. Grow Your Business

    Your clients and members pay you directly — you pay FLEX rent. Start small, then add hours, rooms and locations as your business earns them.

The economics

Own the business. Not the building.

Put your capital into growing your business, not building a facility.

Traditional Commercial Gym

<30%

of the revenue you generate stays yours

  • Share 70%+ of your revenue with the commercial gym
  • Commercial lease
  • Buildout & equipment
  • Utilities & maintenance
  • Long-term commitment
  • Unused capacity
  • Significant upfront capital

FLEX

100%

of your revenue stays yours — you pay FLEX rent

  • Keep 100% of your revenue
  • No buildout or lease
  • Premium space, equipped
  • Predictable costs — utilities & maintenance included
  • Flexible access
  • Scale as your business grows
  • No upfront capital — keep your autonomy

Run the numbers

See what your business keeps.

Adjust the inputs to model your own volume. Headline figures are free; the full breakdown of what you keep unlocks in one step.

Your model

Build your FLEX model

You bill the client directly and buy credits for the space. The space cost is fixed; everything above it is yours.

Credits required

36

30 sessions · 24 × 1 + 6 × 2.

Recommended package

$ ——,——

Package match in your full analysis

Gross revenue

$4,940

30 sessions across all formats

Monthly facility cost

$ ——,——

In your full analysis

Your FLEX take-home

$ ——,——

In your full analysis

The alternative

Compare with a commercial gym

The gym bills the client and keeps most of it. You take home a split.

Commercial gym keeps

Editable
70%

You keep 30% of what the client pays the gym.

20%You keep 30%95%

Gross revenue

$4,940

30 sessions · same price, same client mix

Gym keeps

$ ——,——

In your full analysis

Your gym take-home

$ ——,——

In your full analysis

Full analysis

Get your full business analysis.

You'd run 30 sessions and $4,940 of gross revenue a month. See exactly what you keep at FLEX versus a commercial gym.

  • Detailed monthly and annual comparison
  • Recommended package and credit or rate tier
  • Full cost breakdown, line by line
  • What the difference means for your business

Unlocks instantly on this page. No spam, no obligation.

FLEX space rental use cases

One facility. Endless ways to build.

Small Group Training

Small Group Training

A private, coach-led floor for sessions of up to four clients at a time.

Personal Training

Personal Training

Focused one-on-one areas for coaching without a crowded floor.

Group Training Studios

Group Training Studios

Sound-ready studios for classes, small groups and boutique concepts.

Treatment Rooms

Treatment Rooms

Private, professional rooms for therapy, bodywork and clinical care.

Recovery Space

Recovery Space

Contrast therapy, sauna and recovery environments, built and maintained.

Content & Activation Space

Content & Activation Space

Clean architectural backdrops for shoots, launches and brand activations.

Event Spaces

Event Spaces

Flexible, premium space for event-based classes, wellness brand activations, workshops, pop-ups and community experiences — the gatherings that make a FLEX floor memorable.

Locations

Find the space closest to your clients.

Washington, DC · Virginia

Business stories

Built at FLEX.

Boutique Fitness Concept

The Tempo Club

Jordan Ciminelli · Founder

What they do
A class-based fitness concept with its own name, community and pricing.
How they use FLEX
Programs and teaches in FLEX studios while owning the brand and the client relationship.
What they avoided
Handing the client relationship — and most of the revenue — to someone else's brand.

4x

More earned per class than at a big-box studio brand

As a fitness brand owner, I've brought my community together under my own name. I earn 4x more per class at FLEX than at SoulCycle or Rumble, while building my own brand.

Group Fitness

MCG Fitness

Christie Horan · Founder

What they do
Group fitness programming with an in-person schedule and an online community.
How they use FLEX
Started with a single weekly class and scaled studio time as attendance grew.
What they avoided
Committing to a facility before the schedule justified one.

1 → 6

Weekly classes taught

FLEX has been crucial to my success. I started with one class a week, now I teach six. My in-person attendance and online community have both skyrocketed.

Personal Training

Will Webb Training

William Webb · Personal Trainer

What they do
One-to-one personal training for private clients.
How they use FLEX
Trains clients on FLEX floors and uses the network to reach clients he couldn't reach alone.
What they avoided
Running a business without structure, a facility or a pipeline.

Private clients trained weekly (placeholder — add real figure)

FLEX has been invaluable. Before FLEX, we were disorganized. Now we have a clear vision, better organization, and access to a clientele we never imagined.

By the numbers

The footprint, in numbers.

Space, professionals, and revenue — operating independently from FLEX locations.

010

Personal Training Sessions Hosted Annually

020+

Group Classes Held Annually

030

Square Feet Operated

040

Locations

050+

Businesses & Wellness Professionals Served

06$0M+

Revenue Generated by Businesses Operating From FLEX

The FLEX philosophy

Consumers increasingly follow people, not buildings.

Trainers, therapists, instructors, creators and wellness entrepreneurs own the relationship with the client. The building doesn't.

FLEX exists to remove one of the biggest barriers to entrepreneurship in wellness — physical space — so professionals can monetize that relationship independently.

Bet on your business. Not a lease.

A FLEX facility at dusk

Build what's yours.

Bring your business. We'll provide the space.

You keep full autonomy — your programming, your schedule, your pricing. Your clients and members pay you directly. You pay FLEX rent.